Wayflyer House of Black Friday
November 28 – December 2
🏠 The Wayflyer House of Black Friday Experience:
✨ Immersive “House of Black Friday” pop up showcasing founder-led brands across fashion, beauty, wellness, food, and home
🏡 Immersive shoppable brand rooms styled like a real home
🧖 Free massages for Black Friday shoppers
☕ Morning coffee station
🥂 Happy-hour drinks
🥂 Yoga and wellness sessions
🧀 Charcuterie workshop
📸 Cute photo ops
🤝 Meet founders, hear origin stories, and shop exclusive edits IRL
🍽️ Tastings and product sampling
🏆 One visitor will win a curated haul from the featured brands
🛒 Brands You Can Discover
👗 Fashion & lifestyle: Aoife McNamara, Marcella NYC, Rocco, Tripulse, TA3, Janji, Sand Cloud, Sown Again, Alyth Active
💄 Beauty & self-care: Act+Acre, Dossier, Miche Beauty, Finding Ferdinand, everambr, Branwyn, iBlush
🧘 Wellness & rituals: Dame Sexual Wellness, Kala Therapy, Motiv Matcha, Plant People, Purity Coffee, Helight, Yoga Design Lab
🍸 Food & drink: Cann, TALEA, Big Mozz, Transcendence Coffee, Explorer Cold Brew, Parch, Maivino, ETO Wine, Masa Chips, Nooma
🏡 Home & gifting: Homecourt, FluffCo, Caskata, Yvonne Ellen, Sand Cloud, Theory11, Field Company
📍 Location: Sommwheres, 95 Rivington Street, NY
⏰ 9:00 AM – 7:00 PM
🎟️ Free, no ticket required
*Please confirm the address in the description above or on the event site.
![No this isn’t a drill, you can ACTUALLY see i-dle this week in NYC!
ENTRY IS CLOSED! Comment “i-dle” to have the entry link sent to your DMs. Or checkout our Guide to NYC K-Pop Events linked in bio.
📻 The SiriusXM K-Pop Exclusive with i-Idle @i_dle_official
🗓️ March 4
📍 SiriusXM NYC Studios
🎤 An exclusive performance and Q&A hosted by Michael Tam [@siriusxmkpop] featuring i-Idle stopping by for special fan vibes.
🎟️ How to attend:
📝 Enter online for a chance to win a pair of tickets to this intimate event (no tickets sold; winners only)
⏰ Entry deadline: Submit by March 3 at 12:00 PM ET
⚠️ Eligibility & fine print:
✅ Must be a U.S. resident, 18+ to enter
📩 Only selected winners will be notified via email or phone
🏷️ #idle #popupgirlsnyc #freenyc #onlyinnyc](https://scontent-lga3-2.cdninstagram.com/v/t51.82787-15/642952170_18425905450184631_2930730694428281451_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=109&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiRkVFRC5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=B95YCS-Et1sQ7kNvwHtcdUY&_nc_oc=AdldYXc0bdOpYRg75r-_RQPF98bwUpe07x2XLwr24CZSJ_gaRB0l4APzHJW5A0rwg5Q&_nc_zt=23&_nc_ht=scontent-lga3-2.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=UsNuAzlUiL1X_recokDOpg&_nc_tpa=Q5bMBQGVp0zEcOHktbZg3boRb2lZcabn3E-SpFol6pNgOZAPchH0Xo-CAimlLgxOSln7LzKuZoIV8Yz4&oh=00_Afwgq4eaYMZvj6rC_ojzwPb9IVK8i99h5xKtDzeoVItt1g&oe=69B7A772)
![Free things to do in NYC this weekend? We’ve got you. 😘
Here are some of our fave free happenings (yes, actually free) — but there’s more where that came from on the Pop Up Calendar [link in bio].
*Weather can impact plans—check the event page for updates.
🍩 Krispy Kreme Ugly Sweater Event
December 19
Wear an ugly holiday sweater to Krispy Kreme for a free doughnut.
@krispykreme
🎨 ASOS Wonderland
December 5 – 21
ASOS Wonderland has fashion, color analysis, and festive sips.
@asos
🍾 Welch’s Say “Sparkling!” Photo Booth
December 12 – 23
A photo booth to snap your holiday card photos.
@welchs
🎊 New Year’s Eve Wishing Wall
December 1 – 28
Share your wish and become part of Times Square’s sparkling midnight magic!
@timessquarenyc
📸 zeroni FLUFFY Wonderland
December 19 – 28
ZEROBASEONE photocards and special zeroni photoframe at this Line Friends pop up.
@linefriends_us
For full deets (and even more events, like ones from @ramenbyra , @porcelanosa_us , and more), hit the Pop Up Calendar linked in bio.
🏷️ #nycpopups #thingstodoinnyc #nycthisweekend #freenyc #zerobaseone](https://scontent-lga3-1.cdninstagram.com/v/t51.82787-15/603061376_18415095937184631_3794273575136535821_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=103&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=JoN7RVht8coQ7kNvwHGRqlh&_nc_oc=AdkaxzUPngv3b077KTjAuHZ1QZXeB5q9UM1E6tKCVZkobdV3s-8zKhdHV2gKzNixUXM&_nc_zt=23&_nc_ht=scontent-lga3-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=UsNuAzlUiL1X_recokDOpg&_nc_tpa=Q5bMBQGUBvlalps9ngOlhkou4O5Q5t4gMzDiyQQlLdsXhJ9dMzIgxDd44WZOS35g4fJxiJ8vC361veAf&oh=00_AfxwxtW_Do9paOtOsqK9PmcKmK01Q9HR3AA5kl5p78lW3A&oe=69B79B2A)
![Free things to do in NYC this weekend? We’ve got you. 😘
Here are some of our fave free happenings (yes, actually free) — but there’s more where that came from on the Pop Up Calendar [link in bio].
💁♀️ Dr. Groot Mart
December 11 – 12
Get full size treats for fabulous hair and meet Bretman Rock while you’re at it.
☕️ Kérastase Paris Cafe
December 12
A cozy spot to celebrate the holidays with luxe haircare vibes and seasonal indulgence!
🐶 Gisou Pup-Up
December 12 – 13
Try Gisou’s new Honey Glaze Collagen Therapy Lip Mask at this immersive pup-up.
📸 Facebook Marketplace at Union Square
December 14
A festive IRL Facebook Marketplace with giveaways and treats.
🍪 Eater Under Wraps Holiday House
December 13 – 14
Eater turns SoHo into a festive foodie haven.
🎨 ASOS Wonderland
December 5 – 21
ASOS Wonderland has fashion, color analysis, and festive sips.
For full deets (and even more events, like ones from @z100newyork , @target , and more), hit the Pop Up Calendar linked in bio.
🏷️ #nycpopups #thingstodoinnyc #nycthisweekend #popupgirlsnyc #bretmanrock](https://scontent-lga3-1.cdninstagram.com/v/t51.82787-15/591180649_18414245827184631_6774462139933872447_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=111&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=ptFFNeF_DdIQ7kNvwHi_bSI&_nc_oc=AdlZo8Mq3iuqW89U1uI3gRRBgC0HrGa4tLyCOXtssvtMeu3Ed6plZyx5VzPM5n1Vvg8&_nc_zt=23&_nc_ht=scontent-lga3-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=UsNuAzlUiL1X_recokDOpg&_nc_tpa=Q5bMBQG5_ZAzBvZF0lMHo0bDbBjOf9flw-C5GpAhbWMh0QkFvFuMNL38cb5InAHjbBfmLDd9DwZ2djmf&oh=00_Afxgx3AXI4raHT0HpKSCyuJyQJddYS4PuMbTUYqCjCI8FA&oe=69B79FA2)
![Free things to do in NYC this weekend? We’ve got you. 😘
Here are some of our fave free happenings (yes, actually free) — but there’s more where that came from on the Pop Up Calendar [link in bio].
🎤 Z100s All Access Lounge
December 13
The official pre-show of Z100’s Jingle Ball with live performances by some of your favorite artists.
*⚠️ Note the All Access Lounge is on Dec 13 BUT you should request your tickets ASAP!
👠DSW Holiday Gallery
December 5
Step into DSW’s Holiday Gallery for designer collabs, hot cocoa, and festive gifts!
🐶 Citizens Holiday Pet Portrait Pop Up
December 5
Make spirits bright with cute pet portraits and furry friends ready for adoption!
⚱💨 Pura x Pantone: The Color of the Year Scent Experience
December 5
Pura x Pantone invites you to step inside the Pantone Color of the Year 2026 at this an immersive multisensory pop up.
🥯 Tilt Beauty x Leon’s Bagels
December 6
Tilt Beauty and Leon’s Bagels are teaming up for a limited-edition “Easy Way Bagel” drop with free goodies for the first 100 guests.
⛸️ 106.7 LITE FM Skating in Central Park
December 6
Glide into the holidays with free skating, music, and festive fun from 106.7 LITE FM.
🦅 American Eagle Welcome to the Block Party
December 6 – 7
An American Eagle & Aerie flagship store is opening in SoHo and they’re bringing free treats and goodies.
For full deets (and even more events, like ones from @urbanoutfitters , @byoma , and more), hit the Pop Up Calendar linked in bio.
🏷️ #nycpopups #thingstodoinnyc #nycthisweekend #z100jingleball #sajaboys](https://scontent-lga3-2.cdninstagram.com/v/t51.82787-15/589199476_18413474032184631_4698337234658964107_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=105&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=Ms9h0cZ2hsQQ7kNvwElNh98&_nc_oc=Adlmcm1rTUTHP0ZPRAdtmX960q1NuyE8pnzUfzBATt3ls_YXNEfC8c22OT6aVupREHE&_nc_zt=23&_nc_ht=scontent-lga3-2.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=UsNuAzlUiL1X_recokDOpg&_nc_tpa=Q5bMBQHQ6TDftnHteMerb1Jsn6D2ieQbxO5kURqP-p7TEqmB6I6t4VN2X-1Cxa2dnyKUH93KPXCnBhFh&oh=00_AfwlU7D5vmmxBZmxcoVfRB52GY9Pj828Y1VZvZVRFX2iUw&oe=69B7B1FE)
